{"id":78838,"date":"2021-12-08T13:42:48","date_gmt":"2021-12-08T12:42:48","guid":{"rendered":"https:\/\/www.greenpeace.ch\/article-de-magazine\/78838\/wert-value-valeur-greenpeace-aktivistinnen-werfen-fragen-auf\/"},"modified":"2025-06-25T14:33:21","modified_gmt":"2025-06-25T12:33:21","slug":"valeur-militants-invitent-reflexion","status":"publish","type":"post","link":"https:\/\/www.greenpeace.ch\/fr\/story-fr\/78838\/valeur-militants-invitent-reflexion\/","title":{"rendered":"Valeur ? Wert ? Value ? Les militant\u00b7e\u00b7s de Greenpeace invitent \u00e0 la r\u00e9flexion."},"content":{"rendered":"\n<p><strong><strong>La p\u00e9riode qui pr\u00e9c\u00e8de les f\u00eates de fin d\u2019ann\u00e9e est la saison du shopping. Les militant\u00b7e\u00b7s Greenpeace ont saisi l&rsquo;occasion pour remettre en question ce mod\u00e8le de consommation. Dans la nuit de mardi \u00e0 mercredi, des autocollants ont permis de s\u2019interroger sur la v\u00e9ritable valeur de nos biens de consommation.&nbsp;<\/strong><\/strong><\/p>\n\n<p>Dans la nuit de mardi \u00e0 mercredi, des militant\u00b7e\u00b7s Greenpeace ont dispos\u00e9 un autocollant sur les affiches et vitrines faisant la promotion d\u2019offres sp\u00e9ciales pour des biens de consommation. Le mot \u00ab Valeur ? \u00bb en lettres dor\u00e9es sur un fond noir invite \u00e0 la r\u00e9flexion. La publicit\u00e9 intensive et les rabais des distributeurs encouragent la surconsommation et la culture du jetable. <strong>Avec ces autocollants, les militant\u00b7e\u00b7s Greenpeace appellent \u00e0 mieux valoriser nos produits et questionnent : quelle est la v\u00e9ritable valeur de cet objet pour nous? Quelle valeur accordons-nous aux ressources qu&rsquo;il contient? Est-il forc\u00e9ment n\u00e9cessaire d\u2019acheter quelque chose pour offrir un cadeau qui a de la valeur pour celui qui le re\u00e7oit?<\/strong><\/p>\n<div data-render=\"planet4-blocks\/gallery\" data-attributes=\"{&quot;attributes&quot;:{&quot;multiple_image&quot;:&quot;78839,78848,78851&quot;,&quot;image_data&quot;:[{&quot;url&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-scaled.jpg&quot;,&quot;focalPoint&quot;:{&quot;x&quot;:0.5,&quot;y&quot;:0.5},&quot;id&quot;:78839},{&quot;url&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-scaled.jpg&quot;,&quot;focalPoint&quot;:{&quot;x&quot;:0.5,&quot;y&quot;:0.5},&quot;id&quot;:78848},{&quot;url&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-scaled.jpg&quot;,&quot;focalPoint&quot;:{&quot;x&quot;:0.5,&quot;y&quot;:0.5},&quot;id&quot;:78851}],&quot;gallery_block_style&quot;:0,&quot;gallery_block_title&quot;:&quot;&quot;,&quot;gallery_block_description&quot;:&quot;&quot;,&quot;gallery_block_focus_points&quot;:&quot;&quot;,&quot;images&quot;:[{&quot;image_src&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-scaled.jpg&quot;,&quot;image_srcset&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-scaled.jpg 2560w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-300x200.jpg 300w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-1024x683.jpg 1024w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-768x512.jpg 768w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-1536x1024.jpg 1536w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-2048x1366.jpg 2048w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/83d863c3-greenpeace_gold-5880-510x340.jpg 510w&quot;,&quot;image_sizes&quot;:false,&quot;alt_text&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Des militant\\u00b7e\\u00b7s Greenpeace ont recouvert des affiches et des vitrines d&#039;un autocollant. Avec ces autocollants, les militant\\u00b7e\\u00b7s appellent \\u00e0 plus de respect pour les biens de consommation. Photo : Jo\\u00ebl Hunn&quot;,&quot;focus_image&quot;:&quot;&quot;,&quot;credits&quot;:&quot;&quot;},{&quot;image_src&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-scaled.jpg&quot;,&quot;image_srcset&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-scaled.jpg 2560w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-300x200.jpg 300w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-1024x683.jpg 1024w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-768x512.jpg 768w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-1536x1024.jpg 1536w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-2048x1366.jpg 2048w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/fc6f0b6c-greenpeace_gold-5861-510x340.jpg 510w&quot;,&quot;image_sizes&quot;:false,&quot;alt_text&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Des militant\\u00b7e\\u00b7s Greenpeace ont recouvert des affiches et des vitrines d&#039;un autocollant. Avec ces autocollants, les militant\\u00b7e\\u00b7s appellent \\u00e0 plus de respect pour les biens de consommation. Photo : Jo\\u00ebl Hunn&quot;,&quot;focus_image&quot;:&quot;&quot;,&quot;credits&quot;:&quot;&quot;},{&quot;image_src&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-scaled.jpg&quot;,&quot;image_srcset&quot;:&quot;https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-scaled.jpg 2560w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-300x200.jpg 300w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-1024x683.jpg 1024w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-768x512.jpg 768w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-1536x1024.jpg 1536w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-2048x1366.jpg 2048w, https:\\\/\\\/www.greenpeace.ch\\\/static\\\/planet4-switzerland-stateless\\\/2021\\\/12\\\/7407b930-greenpeace_gold-5917-510x340.jpg 510w&quot;,&quot;image_sizes&quot;:false,&quot;alt_text&quot;:&quot;&quot;,&quot;caption&quot;:&quot;Des militant\\u00b7e\\u00b7s Greenpeace ont recouvert des affiches et des vitrines d&#039;un autocollant. Avec ces autocollants, les militant\\u00b7e\\u00b7s appellent \\u00e0 plus de respect pour les biens de consommation. Photo : Jo\\u00ebl Hunn&quot;,&quot;focus_image&quot;:&quot;&quot;,&quot;credits&quot;:&quot;&quot;}]}}\"><\/div>\n<p>\u00abLa population suisse produit 23,4 kg de d\u00e9chets \u00e9lectroniques par an et par personne. C&rsquo;est un \u00e9norme gaspillage de ressources. Pour lutter contre la crise environnementale actuelle, nous devons r\u00e9duire notre consommation\u00bb, d\u00e9clare Florian Kasser, expert z\u00e9ro d\u00e9chet pour Greenpeace Suisse. \u00abAvec des strat\u00e9gies publicitaires agressives et des offres sp\u00e9ciales, les producteurs et distributeurs nuisent au climat et \u00e0 l\u2019environnement. Il est temps qu&rsquo;ils assument leur responsabilit\u00e9 et mettent fin \u00e0 leur surench\u00e8re de promotion\u00bb.<\/p>\n<div class=\"action-divider\">\n\t\t\t<p class=\"action-divider-text\"><span class=\"dashicons-before no-icon\"><\/span> Elevez votre voix pour le droit \u00e0 la r\u00e9paration et signez la p\u00e9tition<\/p>\n\t\t<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n\t\t\t<div class=\"wp-block-button is-style-cta\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.greenpeace.ch\/fr\/agir\/droit-reparation\/\" target=\"_self\">Signez la p\u00e9tition<\/a><\/div>\n\t\t<\/div>\n\t<\/div>\n\n<p>Une solution pour moins consommer? Les r\u00e9parations. R\u00e9parer permet de prot\u00e9ger l\u2019environnement: en prolongeant la dur\u00e9e d&rsquo;utilisation des produits, les r\u00e9parations r\u00e9duisent l&rsquo;utilisation des ressources et la production de d\u00e9chets. <strong>C&rsquo;est pourquoi nous avons lanc\u00e9 une <a href=\"https:\/\/www.greenpeace.ch\/fr\/agir\/droit-reparation\/\">p\u00e9tition<\/a> demandant aux politiques, aux producteurs et aux distributeurs de garantir un droit \u00e0 la r\u00e9paration.<\/strong><\/p>\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-secondary\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.greenpeace.ch\/fr\/explorer\/reparer-solution\/\">En savoir plus sur le th\u00e8me<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>La p\u00e9riode qui pr\u00e9c\u00e8de les f\u00eates de fin d\u2019ann\u00e9e est la saison du shopping. Les militant\u00b7e\u00b7s Greenpeace ont saisi l&rsquo;occasion pour remettre en question ce mod\u00e8le de consommation.<\/p>\n","protected":false},"author":50,"featured_media":78839,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_planet4_optimize_post_is_variant":false,"_planet4_optimize_experiment_name":"","_planet4_optimize_variant_name":"","ep_exclude_from_search":false,"p4_og_title":"","p4_og_description":"","p4_og_image":"","p4_og_image_id":"","p4_seo_canonical_url":"","p4_campaign_name":"not set","p4_local_project":"not set","p4_basket_name":"not set","p4_department":"","footnotes":""},"categories":[149],"tags":[74,213],"p4-page-type":[77],"gpch-article-type":[],"class_list":["post-78838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zero-waste-fr","tag-zero-dechet","tag-economie-circulaire","p4-page-type-story-fr"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/posts\/78838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/comments?post=78838"}],"version-history":[{"count":1,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/posts\/78838\/revisions"}],"predecessor-version":[{"id":121315,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/posts\/78838\/revisions\/121315"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/media\/78839"}],"wp:attachment":[{"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/media?parent=78838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/categories?post=78838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/tags?post=78838"},{"taxonomy":"p4-page-type","embeddable":true,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/p4-page-type?post=78838"},{"taxonomy":"gpch-article-type","embeddable":true,"href":"https:\/\/www.greenpeace.ch\/fr\/wp-json\/wp\/v2\/gpch-article-type?post=78838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}